
Alchemising websites for founders who are done squeezing themselves into boxes
You’ve outgrown your current site, but feel lost on how to express your next season of business. Let’s design one that mirrors your evolution, builds trust, and gets the right people saying yes.
You’ve got a vision that runs deeper than likes and lead magnets. You’re not chasing trends, but building something that matters.
You’re done twisting yourself into “professional” shapes that don’t reflect the power, nuance, and personality behind what you do.
You didn’t build your business to blend in, so why is your website fading into the background?
This is for founders who give a damn about the impact of their work, and are ready for a website that backs it up. Let’s build something that brings your next season to life, without watering anything down.
Your mission needs room to soar
Whether you're just starting out, pivoting, or scaling, here’s how we can co-create a website that reflects your vision and gets results.
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Website Clarity Sessions
Your website is doing… something. But you’re not sure what’s working, what’s getting in the way, or what to focus on next.
In this 60-minute audit, we’ll go deep into your current site, user journey, and design flow to find the friction, missed opportunities, and magic you’re not yet leveraging. You’ll leave with strategic insight and a simple practical plan to make your website help you reach your goals.
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The Catalyst
You and your business have grown, but your website hasn’t.
The Catalyst is a 3-week, high-touch website design experience for founders who want a bold, intuitive, values-aligned site that does more than “look good.” We’ll reimagine your site from the ground up so it feels like home, brings an uptick in bookings and does more heavy lifting for your business.
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Squarespace Website Templates
These aren’t your average plug-and-play templates. They’re built for founders who care about both form and function, who want their site to look legit, guide visitors naturally, and hold space for growth.
Each one is rooted in strategy and crafted with clean design, intuitive flow, and thoughtful UX so you can show up online without second-guessing your site.
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Hey I’m Dom, your Website Alchemist & UX Strategist
I design websites that feel like a full-bodied exhale, for you and your audience.
With 14 years in the design space and 7 years running my own studio, I’ve partnered with socially conscious founders, coaches, and service providers to build Squarespace sites that evolve with them, amplify their values, and guide the right clients toward “yes.”
I’ve seen too many mission-driven businesses held back by websites that undersell their vision or dilute their voice. If you’re ready to leave behind the bland, forgettable, or “just fine” vibes of your current site, you’re in the right place.

What’s your website’s tarot card personality?
Take the free quiz to reveal your website tarot card. Find out what’s already working, what’s masking your magic, and how to align it with the season of business you’re stepping into.
See what Design Alchemy looks like
Real projects, real impact. These are sites built with intentional strategy + soul. Browse transformations to see what’s possible when your story, mission, and design align
Past client experiences
