UX-DRIVEN WEB DESIGN FOR EVOLVING SOCIALLY-CONSCIOUS FOUNDERS

Your mission is too important to stay in the shadows

Real change can’t wait for a “someday” website. Replace the ‘messy middle’ phase with an aligned site that alchemises your magic, turns heads and opens doors.

Time to peel off the website warning stickers

You’re really starting to see your dream business come to life. You’ve done the hard work, spent time nurturing your community and established yourself as a leader in your space. You tend to call in the coolest clients on your socials and through communities, and get the testimonials to prove it.

But every time you direct someone to your website, you feel like it needs a million caveats…

“Oh I’m working on it”

“It’s not quite finished yet”

“Ignore the outdated copy and photos”

You’ve been so busy doing the work, your website just hasn’t quite caught up yet.

There’s a disconnect between you in real life, and how your website is representing you, and you’re tired of your website adding friction to every offer launch, client enquiry, or visibility opportunity.

Imagine sharing your website with the same conviction you bring to every conversation about your mission.

Imagine it reflects the depth of your work and the heart of the impact you’re here to make; one that moves people to action, inspires trust and rallies your community.

We can make this happen without derailing your momentum or staying stuck in the messy middle.

“Dom is so much more than a designer... she’s an absolute alchemist”

“During The Catalyst, she guided me through a monumental shift in my business, from word witchery into fully owning my experience and vision as siobhanstrode.com. Her calm presence, thoughtful questions, and intuitive UX design made me feel seen, supported, and completely at ease. I genuinely couldn’t have made this leap without her. And the result truly feels like home - everyone I know has been blown away with how "me" it is.”

— Siobhan Strode

The Catalyst

Launch your mission-aligned website in 3 weeks with

Impact thrives on momentum (and honestly, who has time for a 6-month website build?)

The Catalyst is your fast-track to ditching the messy middle and stepping confidently into your next chapter. Your website will:

  • Make complex impact stories feel crystal-clear and compelling

  • Expand your reach to attract aligned clients

  • Actually feel like YOU, not some corporate clone

Stirring up some magic (without the mess)

Price: from £3500

Payment plans available. 30% deposit to reserve your spot


What’s Included:

  • 90-minute Brand Essence Workshop

    A strategy session to align your website with your business goals and dream clients.

  • UX-driven Squarespace Website

    5 custom-designed pages built on Squarespace and optimised to look good on all devices (Homepage, About, Services Overview, Services, Contact - with an option to add more)

  • Content Writing Guide & Copy Audit

    This guide will help you write copy that connects deeply with your audience without stressing over blank pages. You’ll also receive a copy audit by an SEO-focused copywriting expert.

  • Domain, email and social media connection

  • Basic on-site SEO to ensure your website is found by Google

  • 30 days of Post-Launch Support

    • I'll provide video tutorials and 30 days of post-launch guidance to keep your momentum flowing once your website is live.

  • Below are some additional things we can add to your website project. We can discuss what options you might need so I can put together a custom quote for you:

    • Blog page set up

    • Ecommerce and online shop set up

    • Squarespace membership or course set up

    • Email marketing set up

    • Sales page design

    • Additional pages


    Please bear in mind that any additional pages or features like these will extend the 3-week process. We can discuss this on our vibe check call so I can create a custom timeline and quote for you.

  • Brand design and copywriting isn't included in The Catalyst, but I partner with some amazing brand designers and copywriters and can create a custom package if you haven’t reached out to anyone yet! Get in touch so we can discuss your options.

The Catalyst is perfect for:

The Mid-Pivot Multi-Hyphenate

You’re in the messy middle of growing your business, and you don’t feel fully settled. Your old site doesn’t fit anymore, and you need a digital home that can keep up with the shifts you’re going through and hold all the new pieces together.

The Site-Averse Visionary

Brilliant at what you do, but your site is so out of sync as it hasn’t been touched in years, and you rarely share it. You need a site that finally matches the confidence you bring to your client work so it becomes a working sales tool, not an afterthought gathering dust.

The Hesitant Practitioner

You’ve built your business through referrals and Instagram DMs, thinking you didn’t need a website. But with business and life shifting, you’re now ready to build outside of platforms you don’t own. You’re tired of not having one central place you can send perspective clients to.

The Impact-Led Entrepreneur

You value clarity over fluff, and you’re not focused on launching a trend AF website. You want something functional and beautiful that aligns with YOUR personality and how you work, not just a site that’s the ‘flavour of the month’.

Real talk from mission-driven founders

what happens when you stop wrestling with your website

✷ UX expertise 🤝  founder focus

"Dom's knowledge and understanding meant that something I could have never done myself was covered. Her wealth of experience with larger UX design projects really shines through in everything she does."

— Jess Hellens | Wild Coworking Founder

✷ 5 days to first client

"My story and brand messaging is me to a T, and now the website design has taken it up another level. The feedback has been positive, and I know it will change my business going forward, making instant connections with clients."

— Claudia MacDonald | Relocation Coach

✷ Built for long-term growth

"The Catalyst has given me amazing foundations to build upon. I've gained the knowledge and confidence to harness my website's full potential to achieve my business goals."

— Nina Elegba | Recess Living Founder

✷ Reusable assets to save time

Working with Dominique was by far the best, most satisfying relationship with a creative I’ve ever had. She did a wonderful job and working with her was a great investment because she delivered assets I can keep working off of and templates I can use again and again.”

- Carmen Spagnola | Somatic Trauma Recovery Practitioner

The Catalyst Process:


0: The Vibe Check

We'll dive right into your mission, your dreams, and what's holding your website back during this quick 20-minute call to see if we’re a good match for working together.


1: Reroot

Return to what matters during a Brand Essence Workshop.

This workshop is about grounding the project in who you are, what you stand for, and who you’re here to serve. You’ll feel a deep reconnection to the work you love as we throw stuffy corporate jargon and external noise out the window. You'll walk away with a crystal-clear website roadmap that aligns with your business goals and client desires.


2: Recalibrate

Shaping the strategy and design to fit the direction.

While you're out there changing the world, I'll be crafting a site mockup that's both stunning and strategic. Using my trust-building design method, we'll create an intuitive journey that guides your visitors from "hmm, interesting" to "heck yes, I'm in!"


3: Radiate

Letting your work be seen, felt, and found.

Your shiny new site goes live! You'll ride that momentum of a fresh upgrade and show the world who you really are, plus you’ll receive video tutorials and guidance for easy website updates (because empowerment > dependence). And hey, I'll stick around for 30 days of email support.

“This was about so much more than building a beautiful website. They helped me grow in confidence around my brand.”

“Dominique and Yvie bring a brilliant blend of technical expertise, creative vision, and thoughtful partnership. As it turned out. this was about so much more than building a beautiful website, they helped me grow in confidence around my brand. The process was seamless, collaborative, and genuinely enjoyable. They struck the perfect balance, knowing when to guide, when to nudge, when to pause, and when to just go for it! If you're looking for a web design & brand team who are not only exceptional at what they do, but also a true joy to work with, Dominique and Yvie are it.”

— Kathryn humphreys

I’m Dom, your UX designer & website alchemist

In 6+ years, I’ve helped my clients launch and fill their memberships (without a complex social media launch), book aligned clients, and grow in confidence about how their website is representing their brand. People-first design is my jam, as creating a smooth user experience is just as important as the way your brand looks.

I noticed something wasn’t quite hitting with traditional 3-6 month project timelines. The initial excitement dims, the spark fades, and suddenly your website—a crucial piece of your offer ecosystem—feels like a drag instead of a driver.

That's when I discovered the magic of the sprint with The Catalyst.

By condensing the process, ideas stayed fresh, creative energy remained high, and website launches shifted from anti-climatic to powerful stepping stones for growth.

Ready for your mission to take centre stage and throw the website woes out the window? Let’s light the spark and get this ball rolling!

Now Booking September 2025

Take your website from woe is me to “WOAH, this is SO me!”

Let's chat about bringing your dream site to life so you can focus on growing your business.

FAQs

  • You’ll need brand images and copy written for each page (I’ll send you my copy template for guidance). It's helpful to have a rough idea of your business goals and some website inspiration, but we'll uncover everything else together in our Brand Essence Workshop.

  • While three weeks keeps us focused, if you book to include any extras, the timeline will extend to make space for the extras being delivered. Also, I know that life happens where we may need to shift the timeline a little bit. But don’t worry, I’ve got a structured process to make sure everything flows smoothly.

  • With Squarespace you get a powerful, secure platform that’s easy to maintain without drowning in plugins or constant updates. I’ve found that it includes all the pieces you’ll need if you’re not running a complex business model, and past clients have found it easy enough to pick up and update themselves.

  • Absolutely! You’ll get video tutorials and 30 days of post-launch support. Plus Squarespace is designed to be user-friendly.

  • Your website should evolve as your impact grows, so while The Catalyst includes 30 days of support, I also offer Design Days for any future design updates needed.

Your mission is moving and your legacy is growing. Your website should keep up.

Launch a website in three weeks that sells your genius, sparks trust and has clients saying, “count me in!”