Identity-rich websites for service pros with big hearts and bold values
You’re done with trying to fit yourself into a neat little box and be “palatable”. You’re ready to take up space in your industry, express yourself unapologetically and lead with your values.
Let’s craft a strategic, story-driven website together that feels like home and doesn’t just look awesome, but actually works hard to support the change you’re here to make.
You’ve got a vision that runs deeper than likes and lead magnets. You’re not chasing trends, but building something that matters.
You’re done twisting yourself into “professional” shapes that don’t reflect the power, nuance, and personality behind what you do.
You didn’t build your business to blend in, so why is your website fading into the background?
This is for service providers and coaches who give a damn about the impact of their work on the wider world, and are ready for a website that backs it up. Let’s build something that brings your next season to life, without watering anything down.
Your mission needs room to soar
Whether you're just starting out, pivoting, or scaling, here’s how we can co-create a website that reflects your vision and gets results.
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Website Clarity Sessions
Your website is doing… something. But you’re not sure what’s working, what’s getting in the way, or what to focus on next.
In this 60-minute audit, we’ll go deep into your current site, user journey, and design flow to find the friction, missed opportunities, and magic you’re not yet leveraging. You’ll leave with strategic insight and a simple practical plan to make your website help you reach your goals.
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The Catalyst
You and your business have grown, but your website hasn’t.
The Catalyst is a 3-week, high-touch website design experience for founders who want a bold, intuitive, values-aligned site that does more than “look good.” We’ll reimagine your site from the ground up so it feels like home, brings an uptick in bookings and does more heavy lifting for your business.
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Squarespace Website Templates
These aren’t your average plug-and-play templates. They’re built for founders who care about both form and function, who want their site to look legit, guide visitors naturally, and hold space for growth.
Each one is rooted in strategy and crafted with clean design, intuitive flow, and thoughtful UX so you can show up online without second-guessing your site.
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Description goes here
Hey I’m Dom, your Website Alchemist & UX Strategist
I design websites that feel like a full-bodied exhale, for you and your audience.
With 14 years in the design space and 7 years running my own studio, I’ve partnered with socially conscious founders, coaches, and service providers to build Squarespace sites that evolve with them, amplify their values, and guide the right clients toward “yes.”
I’ve seen too many mission-driven businesses held back by websites that undersell their vision or dilute their voice. If you’re ready to leave behind the bland, forgettable, or “just fine” vibes of your current site, you’re in the right place.
What’s your website’s tarot card personality?
Take the free quiz to reveal your website tarot card. Find out what’s already working, what’s masking your magic, and how to align your website with the season of business you’re stepping into.
See what Design Alchemy looks like
Real projects, real impact. These are sites built with intentional strategy + soul. Browse transformations to see what’s possible when your story, mission, and design align
Past client experiences
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![A woman with shoulder-length brown hair, wearing a leopard print headband, a black T-shirt, a necklace and a watch, is sitting at a wooden table outdoors near a body of water, holding a smartphone and smiling at the camera during golden hour.]()
Siobhan | Mentor for Disruptors
“Dom is so much more than a designer... she’s an absolute alchemist. Her calm presence, thoughtful questions, and intuitive UX design made me feel seen, supported, and completely at ease. I genuinely couldn’t have made this leap without her. And the result truly feels like home - everyone I know has been blown away with how "me" it is.”
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![Claudia MacDonald]()
Claudia | Relocation Coach
“I launched my website and gained my FIRST client within 5 days! My story and brand messaging is me to a T, and now the website design has taken it up another level. I am smiling from ear to ear. The feedback has been positive, and I know it will change my business going forward, making instant connections with clients.”
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![Carmen Spagnola]()
Carmen | Somatic Trauma Recovery Practitioner
“Achieving nearly 40 monthly subscriptions in the first two weeks of my new website being live (without any launch whatsoever) has been very confidence-boosting for me!
Very often when I've worked with designers and consultants in the past, I've spent too much time feeling confused about who I am and what value I have to offer. Working with Dominique, I remembered my competencies and reconnected with my confidence. I felt inspired and passionate about my work again.
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![Joyann Boyce]()
Joyann Boyce | InClued AI
“Dom was able to take our research as a startup and turn it into user-friendly, accessible designs, bringing our vision to life. She ensured we were able to practice our values of inclusive design and accessibility, embedding these principles into the core of our platform's build.
I highly recommend Dom to anyone looking for a talented, collaborative UX/UI designer. Working with her was an absolute game-changer for our team.”
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![Ellie Kime]()
Ellie | Eleanor Mollie
“I felt like I’d regained the confidence I didn’t know I’d lost. Working with Dom made me want to start shoving my brand in people’s faces, putting stickers on lampposts, and dropping leaflets on the entire city of London. I have a much more aligned presence and brand and it’s helping me show up more — which is quite crucial for a business.”
You’re not here to blend in.
Let’s bring your next season of business to life with a website that’s built to support it.